Bleached: Keep On Keepin’ On

California power/punk pop trio Bleached have announced the follow-up to their 2013 debut LP, Ride Your Heart. Entitled Welcome the Worms, the new record was produced by Joe Chiccarelli (Morrissey, The Strokes, Spoon) and is set for an April 1st release via Dead Oceans.


If lead single “Keep On Keepin’ On” is any indication, the L.A. rockers have found a way to further indulge their punk desires with breezy pop vibes. Not as surf-y as past efforts but still with a distinctly West Coast feel, the track chugs forward with driving, incessant guitar and a dangerous bass line that creeps in the background. Your perspective in the song’s video might as well be that bass part, as the vantage point is that of a stalker following the band around throughout their day in the City of Angels. It’s a fitting visual, as the song’s lyrics are about trying to escape a past that always seems to be right over your shoulder.

Bleached: Keep On Keepin’ On (Official Video)

Bleached: Keep On Keepin’ On Lyrics: